PRLog (Press Release) –
Feb 02, 2008 – Southern Womens Show has contacted CEO and President, Joy Pfister, of Kristy J , Shady Sun and SunEssence Sunscreens to put on a three day Fashion Show at this years Richmond event. The three day fashion show, April 18-20th in Richmond Virginia will be for the family, with sun protective items for every family member from babies to adults. Kristy J has been a partner of the American Melanoma Foundation and has also been reaching out within the state of Virginia. The company has teamed up the Virginia Cancer Institute to provide additional educational elements to the fashion show with regards to early skin cancer education (ABCD's) and literature reaching an estimated 18,000 people during the show in which Dancing With The Stars, Mario Lopez, will be attending.Other local Businesses such as Soak, Nalini, and Model Touch have agreed to partner providing extended skin care information to patrons. "I am thrilled at this exciting opportunity to reach out to so many people!" says Joy Pfister.
