PRLog (Press Release) –
Apr 27, 2007 – Global market review of performance apparel - forecasts to 2012 - 2006 edition : The market for performance apparel is buoyant, and will continue to be so, as fabric technology makes "better" performance garments. Performance Apparel currently accounts for over 10% of the sportswear market and is forecast to be worth US$4.29bn by 2012 at wholesale. As Performance apparel is sold both to the individual consumer as sportswear at retail prices and as a business-to-
business protective clothing sale at wholesale prices, the industry is divided into two segments: sportswear and protective clothing.
The performance apparel sector is now coming of age. A couple of years ago, the notion of performance was about function - that the clothing benefited from enhanced performance. Obviously, that is still the case, but the consumer is now becoming accustomed to the idea of "performance", and is beginning to expect performance from both garments and fabrics. Despite this pressure, protective fabric companies have continued to "Sell" the benefits of their products well - shown in the impressive growth of performance protectivewear since 2004. This growth is also a result of the increased health and safety legislation in the developed world.
This second edition report reviews the sector worldwide - analysing both the current state and future direction of sportswear and protective clothing. This includes definition of the market, wholesale and retail values, the performance (and importance) of fabric, industry issues and trends, and market forecasts.
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